·.˚ ☾ ☆.˚ Social Media & Content Marketing
A social media & content professional living at the intersection of data and creativity, turning content into measurable results.
·.˚ ☆ Hello!
I love the intersection of data and creativity, and I show it by using real engagement numbers to build strategies that actually grow audiences. With 4+ years across healthcare, retail and university environments, I've managed multi-platform accounts, launched brand-new channels from zero, and turned content into measurable results.
I'm as comfortable deep in a Sprout Social dashboard as I am ideating a campaign, and I bring the organizational discipline of an admin professional to everything I create.
·.˚ ☾ ☆.˚ By the numbers
·.˚ ☆ Featured work
A selection of organic Instagram reels produced for @uoftalumni, every view earned, none paid.
·.˚ ☾ A little personality
·.˚ ☆ Experience
The Vow Company
University of Toronto
EVOLVERE Mental Health
Dr. John W. Lee Psychological Consulting
Avenue 22 Bridal
University of Toronto, Honours B.Sc., Mental Health Specialist, Public Law Minor
Graduated with Distinction · Dean's List 2022 · $2,000 Entrance Scholarship · June 2026
·.˚ ☾ Toolkit
Instagram · TikTok · LinkedIn · Threads · Facebook · X · Sprout Social · Meta Business Suite · Meta Ads · Google Ads · Canva · Adobe Suite
Short-form video · Content calendars · Audience growth · Engagement analytics · Brand consistency · SEO · Campaign reporting · Trend research
English (native) · Vietnamese (fluent) · French (intermediate)